SPA

^{Advanced analytics, systems engineering, strategy, and software development for military and government entities}

^Goal

^{Sharpen SPA's branding}

^Region

United States

^Challenge

^{Cohere with existing branding and appeal to existing users}

^Solution

^{Upgrade branding and create internal and external facing assets}

^{Results
- New branding adopted across all assets}

^{- New branding used in M&A and banking conversations}

^{- Chairman of the Board described branding refresh as "awesome"}

^{Engagement Type}

^{GDS Monthly™ Standard. Learn more about our membership here}

Services

Sharpening a military consultant's brand

Systems Planning and Analysis Inc. (SPA) provides timely and objective analysis and integrated technical, operational, programmatic, policy, and business solutions in support of important national security objectives. They expand their capabilities to meet the evolving needs of our Nation and promote an environment of innovation and collaboration.

Our team created an ebook showcasing a vital service AlphaPoint provides and provided numerous extractions for social media, enabling multiple points of access.

We also created wraparound booths for multiple tradeshows, conveying important information through branded, visually appealing designs.

Our team refreshed their branding with sharper color contrast, layout grids, and image treatment.

We created a corporate overview deck, presentation deck template, brand guidelines, sales tabloids, and product sheets for internal and external use.